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Beyonce and Fans Get Dereon Clothing Brand Tattoos
Beyonce and Fans Get Dereon Clothing Brand Tattoos

11 / 16 / 2010       writer: Erica Blackmon @T

Dereon’s new Fall 2010 temporary tattoo collection is finally available for purchase. Beyonce and her mother, Tina Knowles worked out a deal with top airbrush firm, Temptu, in order to create Dereon’s new line of temporary tattoos. Beyonce and Tina Knowles own Beyond Productions LLC and despite the recent setbacks, have been pressing forward. They were recently sued by a Hong Kong clothing manufacturer for allegedly breaching contract.

Just last month Beyonce debuted the tattoos by modeling airbrushed designs on her body during the Dereon Fall 2010 Campaign shoot. The Dereon tattoos have been scaled down for easy at-home application yet they are still beautiful and realistic looking. According to Dereon clothing, he target style for this collection is a “sixties-pinup-girl meets futuristic-biker chick” look. Tina Knowles also describes the collection to be tough and edgy.

For the Fall 2010 Campaign, Temptu teamed up with Dereon to make the custom tattoos Beyonce is seen wearing in the Campaign add. Initially the tattoos were solely to add an edge to the shoot. However, the photos turned out to be so intriguing that they decided to make similar tattoos to sell to consumers.

The Dereon tattoos were released on November 1, 2010 in two different packages, the deluxe and the basic. Both packages include tattoo designs of the Dereon signature flower, bolts and chains, jewels, as well as spiders. The tattoos should last between two and five days and are water resistant. The Basic package costs $16 and the deluxe package is $34. The deluxe packages include extra perks such as a contest entry to win a trip to New York City for a photo shoot and a signed photo of Beyonce. To buy Beyonce’s Dereon temporary tattoos visit or

Beyonce and Fans Get Dereon Clothing Brand Tattoos // News Pics

Beyonce Dereon Clothing
Above see Beyonce Dereon Clothing promo photo. Hosting her event for the clothing line, she flashes her million dollar smile for cameras, keeping the Dereon Clothing brand logo in background..

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